Brunnen Wins Gold at Finnish Comms Awards
Finland’s most renowned and high-caliber communication competition, the Finnish Comms Awards, culminated in a spectacular awards gala on October 31. We took home the gold in the challenging Internal Communication category alongside our client, WithSecure Plc. Additionally, Mika Pärssinen, CEO of our client Habita, was honored as Spokesperson of the Year.
WithSecure Plc, a European-founded cybersecurity company helping to protect businesses, wanted to communicate its updated strategy to employees in a clear and inspiring way.
The winning entry demonstrated the impact of human-centered, trust-building communication when crafted in a relatable way—successfully conveying the strategy to employees across 17 countries and 70 nationalities. Even the title of our work captures the essence: WithSecure’s Updated Strategy Brought to Life Through Inclusive, People-First Communication.
Our collaboration was built on strong trust, resulting in measurable business value. This very foundation made this comms work truly worthy of gold, according to the 40-member panel of industry judges.
“For our small two-person communication team, Brunnen’s strategic expertise, industry insight, and human-centered approach to strategic communication were an invaluable help”, says Sini Peltosaari, Director of Internal Communications at WithSecure Plc.
Habita’s CEO Honored as Spokesperson of the Year
And our exciting competition news doesn’t end here! Our client, Mika Pärssinen, CEO of Habita, has been named Spokesperson of the Year. This award crowns a seven-year journey of deep communication partnership, during which Mika has risen to become one of the top three influencers in his industry.
Leading financial and general media recognize our client as someone who always makes time to connect ‒ a person with vision and the courage to address even the tough issues in his field. In Pärssinen’s own words:
“Even if gathering data for an interview sometimes turns into a late-night task, I believe we’re harvesting these rewards together.”
Congratulations once again to our clients and the Brunnen team!
Brunnen is recognized in the industry as a strategic B2B boutique agency that has permanently embedded the concept of influential communication into the field. We’re ranked number one in understanding our clients’ business (Taloustutkimus 2023). Our client satisfaction is exceptionally high, with an NPS of 87 out of a possible 100.