Brunnen Communications – viestintätoimisto

Service

Employee relations

Internal communication has a significant impact on how well the members of your organization feel and get along. In addition, it plays an important role in the strategy’s implementation: it makes people commit to it. Good internal communication is not a gimmick – it is genuine face-to-face leadership as well as planned communication.

It is no coincidence that certain organizations manage to recruit the best talents and have a great working environment. A happy workplace and satisfied leadership are a result of everyone sharing common values and direction. Sometimes a common tone of voice can be lost, or it can be difficult for a specialist to express things clearly and understandably. No worries: we’re here to help. Let’s engage your employees with a common goal through insightful and proactive communication!

Internal communication belongs to everyone. It’s not just the responsibility of the communication or management team. Often, however, you encounter a situation where an organization expects the communication team to communicate. We have the means for you to turn specialists into influential communicators that others will follow. At the same time, we coach leaders in how to communicate openly and actively, even in difficult situations.

Communication plan and calendar

Change communication

Communication guidelines

Ambassadorship and communication training

Lean communication

Communication audit

Communication plan and calendar

Who to communicate to, in which channels and when? What are the goals of each channel and how is the success of communication measured? Our communication plans and calendars guarantee you a solid ground for leading and performing daily communication.

Change communication

When you need to engage your staff in a new strategy or announce an upcoming acquisition, you need enhanced communication. The people facing change each react differently, and communication needs to pay attention to different issues and concerns. With managed change communication, you confirm that your important message is heard and understood.

The key to change is determined and visible leadership, and the key to leadership is clear communication. It is a good idea to start planning your communication at the same time as planning your change — not when the change is announced.

The best change leader is the one who talks about strategy without using that word at all. Few succeed in this alone, as communication is about saying things in clear language that has a purpose to people. We know the ways to get your staff to listen and engage. We ensure that a common understanding and goal is achieved through the communication metrics which we build to support your work. With us, you can be sure that you will also get the management team to commit to the change communication tactics and tool kit.

Communication guidelines

Sometimes communication within an organization can be the responsibility of one person or a small team. However, today, communication belongs to everyone: everyone is responsible for communicating and receiving information that is relevant to their own and colleagues’ work. In this case, there is also a need for clear roles, rules and guidelines for working.

In a solution-focused and comfortable workshop, we highlight and define the building blocks of working together: roles, responsibilities and a common code of conduct. We reflect things from a communication perspective and create words to live by for your organization that guide your day-to-day work: what we allow and what we don’t, what we encourage, and how we rejoice in joint success.

Ambassadorship and communication training

Are your organization’s specialists successful on social media? Is your organization developing specialists’ skills to be heard in different arenas? Do you encourage them to shine and engage in dialogue with different audiences? If not, then it is certainly time to strengthen your specialists’ and organization’s voice in different channels.

The systematic interaction of your organization’s specialists in the selected channels strengthens your organization’s image as an employer, attracts the right kind of people to your organization and makes your personnel feel proud of their workplace. Transparency increases credibility and builds the reputation of your organization. By strengthening your specialists’ communication skills, you build a distinctive and effective way for them to engage in dialogue.

We tailor our coaching to suit you, whether your specialists are just considering activation or are already well on their way.

Lean communication

Lean helps you manage communication from a value-creation perspective. Lean eliminates the unnecessary from communication, exposes losses, and puts communication at the heart of organization strategy. While communication becomes visible and impressive, it creates clarity and orderliness.

Lean principles bring more effectiveness to your communication. Lean management of communication processes provides ways to make communication visible, goal-oriented, and strategically significant.

Lean makes your work visible and brings more control and anticipation into it. With lean, you ensure that developing your working methods will also be continuous. Lean makes key communication processes visible and unified, eliminating all unnecessary actions. In this way, communication becomes planned and predictable. Lean also allows communication to react quickly and flexibly.

Communication audit

What is the communication culture of your organization from the perspective of your colleagues and management? How well does everyone know their responsibilities as a communicator, and what kind of service is expected from your organization’s communication team? A communication audit based on the organization’s self-reflection method highlights the gems of your communication and shows strategic areas for development.

Our communication audit gives you a truthful and up-to-date picture of the status and effectiveness of your organization’s communication. The result of our research, based on a survey and in-depth interviews, is a visual report that is a ready-made tool for management as such. The conclusions we draw from the responses directly reflect the communication of your next strategic development projects.

There are many benefits to auditing communication:

  • the findings come as messages from your own organization,
  • the collected data forms an accurate picture of the precious gems and weaknesses in your organization’s communication,
  • research makes people think about their own role as a communicator,
  • the results and solution recommendations engage the employees to the next level of communication.

Let’s keep in touch!

Merja Karjanmaa

Merja Karjanmaa

Communications Consultant, M.A

+358 50 357 9286
merja.karjanmaa@brunnen.fi

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