Anni Ruotsalainen

Anni Ruotsalainen

Senior Communications Consultant, M.Sc. (Econ.)

+358 50 307 7878
anni.ruotsalainen@brunnen.fi

As a Senior Communications Consultant, I specialise in strategic communication, reputation management, media relations, and communication in crisis situations.

I work with clients across the built environment, infrastructure, energy, technology and manufacturing sectors, and advise international clients on a regular basis. I am also experienced in supporting organisations in the cultural sector and have served as interim Communications Manager for a multinational company.

I regularly coach executives, managers and specialists to enhance their communication skills, particularly in media relations and crisis communication.

Before moving into consultancy, I worked as Communications Manager in the built environment sector and as Marketing Manager in the consumer and retail chain business. I also served as Chair of Viestintäekonomit (the Finnish Association of Communication Economists) in 2014–2015.

Core strengths: strategic communication, reputation and expectation management, media relations, crisis communication, employee advocacy.